DeFi Strategy.
Liquidity. Incentives.
Built to Operate.
Northstar helps DeFi protocols and blockchain ecosystems turn market ambition into a concrete growth, liquidity and incentive playbook — with senior advisory experience from the ground up.
$250M+
TVL built at Build on Bitcoin
DeFi-Native
Senior operator experience
B2B Advisory
Founder-led, globally remote
Advisory Services
Four advisory pillars. One integrated operating logic.
View all servicesWhy Northstar
DeFi-native judgment. Commercially structured delivery.
Most DeFi teams are technically strong but need structured operating experience across growth, liquidity, incentives and KPI steering. Northstar fills that gap with senior advisory capacity — scoped to match the project phase, not a fixed retainer template.
Led by Philipp Bunke
Former DeFi Lead, Build on Bitcoin
Ecosystem-built
Led DeFi at Build on Bitcoin from zero to $250M+ TVL — product launches, incentive structures, partner integrations and ecosystem strategy.
Strategy meets execution
Not abstract advisory decks. Northstar connects strategic objectives to the practical DeFi mechanics that make growth executable and measurable.
Founder-scale advisory
Senior DeFi expertise, structured to work with early-stage teams — without the cost or overhead of a full-time hire.
How We Work
A clear advisory process. No ambiguity.
Full process detailDiscovery
Understand your goals, project maturity, key challenges and the decision-makers involved.
Scoping
Define deliverables, timelines and the engagement structure that fits your situation.
Analysis
Evaluate your data, market dynamics, incentive logic, integrations and KPI baseline.
Playbook
Develop structured recommendations, priorities and decision-ready outputs.
Ready to discuss your DeFi growth challenge?
Northstar works with a focused number of projects at a time. If you are building in DeFi and need senior strategic support, start a conversation.
Discuss Your DeFi Growth Challenge